FrattingHard.com

It seems like a new fratty clothing company begins everytime we down a cold fratwater, get a pinch of mint, or conquer a Plan A’s castle.  Unless you have been hibernating for three years or have Gamma Delta Iota tattooed on you upper bicep, then you have noticed quite a few of these so-called fratty clothing companies pushing their products on us.  Some of these companies rise up and overcome douchebaggery, causing an exponential increase in GDI head explosions.  However, some of these companies lack the necessary prerequisites to ever have their logo be considered a fratty brand.  In this article and some subsequent articles in the future, we will examine fratty clothing companies to determine if they are indeed truly fratty.  First, we will analyze Coast Apparel.

Coast is headquarted in Pawleys Island, South Carolina and strives to market their apparel to the “college market.”  We can read between the lines – that means “fratdaddies and sorostitutes.”  Attempting to weed out GDI’s is the best way to ensure that your brand will be accepted by the frat community.  Upon purchasing the shirts, we noticed that they were, as expected, of high quality.  The crab logo was a decent choice to represent frat.  Perhaps most importantly, our pledges had no problems washing out the bar funk and bourbon stains.  With no apparent douchebaggish qualities, we will have to deem the Coast brand frat.  If you are still searching for a fratty holiday gift, then a Coast polo is a good way to place some frat under the tree.